Wisconsin has become a lively center for facial hair competitions, beard competitions, and mustache contests, with events drawing enthusiastic crowds and passionate competitors from every corner of the state. Dotted throughout the year, these contests offer a unique celebration of self-expression and camaraderie, while often raising funds for charitable causes.

Octoberfest Beard Contest – Appleton

One of Wisconsin’s most anticipated facial hair events is the “Octoberfest” Beard Contest hosted by the Bearded Villains of North Wisconsin in Appleton. Open to all beard styles and lengths, this competition invites participants to register on-site and compete for top honors in a welcoming, high-spirited environment. The contest, held at the Appleton Cigar Company, is a 21+ event, offering a chance for competitors and spectators to enjoy not just great beards but also good company and fine cigars. Winners are selected by a distinguished panel from Bearded Villains North Wisconsin, and proceeds frequently support local non-profit groups such as Courage Incorporated, reflecting the state’s deep commitment to charity.

Brodhead Beard Brawl

The Brodhead Beard Brawl stands out as another key highlight in Wisconsin’s facial hair calendar. Sponsored by organizations such as the Lit Beard Company, this June competition brings together bearded gentlemen from across the state and beyond. Contest categories typically span from best full beard and styled mustache to creative and freestyle facial hair, ensuring an inclusive experience for all grooming preferences.

Community, Tradition, and Giving Back

Wisconsin beard competitions are about much more than facial hair—they provide vital platforms for fundraising and social connection. Many events, from small town showdowns to larger city celebrations, involve strong partnerships with local businesses and charities. Whether at a brewery, lounge, or annual festival, beard and mustache competitions foster friendships and engage the wider community through raffles, auctions, and other fun activities.

How to Get Involved

Aspiring competitors and facial hair fans can find event details through sites like The Beard Calendar and local organizers’ social media. Registration is often available both online and at the door, and categories ensure that novices, veterans, sculptors, and freestyle innovators all have a place to shine.

Wisconsin’s vibrant facial hair competitions bring together style, creativity, and community spirit—ensuring that every mustache contest and beard competition remains a must-see event on the state’s annual calendar.